Anniversary
10 years of Bauerfeind Sports
For the past ten years, Bauerfeind Sports has represented innovation, team spirit and strong partnerships. The Sports department celebrated this anniversary in June together with around 200 employees from different divisions who have shaped the journey of Bauerfeind Sports. Guests at the Bio-Seehotel included luger and Olympic gold medalist Max Langenhan as well as long-distance runner Lisa Hahner.
“Our success depends on the people who bring their ideas, passion and team spirit to work each day and help Bauerfeind Sports to advance. It’s crucial never to rest on what we have achieved so far, there’s always a next step to take,” emphasized CEO Rainer Berthan when speaking with moderator Simon Horn.
The success of the company’s journey is clear from the numerous product developments and major milestones: from launching its own online shop (2018) to winning the 2023 ISPO Award for the Outdoor Knee Support all the way to an award for Best Amazon Campaign in 2026.
And we are continuing to celebrate the anniversary: In a series of interviews, our partners talk about their experiences with Bauerfeind Sports. These include: Marathon runner Hendrik Pfeiffer, Olympic gold medalist javelin thrower Thomas Röhler, handball player Lena Hausherr and long-distance runners Anna and Lisa Hahner. Find out more: https://www.bauerfeind-sports.de/10years-10storys/.